Having a speedy, visually pleasing, and mobile-compatible e-commerce website has become very important these days. If you do not have these three things on your e-commerce website, then your website is not going to generate the traffic you so badly expected.
To ensure you have created a website that will have people visit it over and over again, you need to get in touch with some of the Top Web Design Agencies out there. But we as humans tend to make mistakes, and it is totally fine.
You need to learn from those mistakes and avoid repeating them over and over again. In this article, I am going to point down some of the biggest web design mistakes businessmen make with their ecommerce websites. So without any future adieu, let us get started.
Web Design Mistakes To Avoid On An Ecommerce Website
These are some of the common mistakes that people make with their e-commerce website. Read this article to end and avoid making these mistakes.
Mistake #1 Not Making The e-commerce Website Mobile Compatible
This is one of the biggest web design mistakes that you can make with your e-commerce website. It is going to drastically affect the sales of your products. It is a fact that most people in this world do not have computers and Wifi connections in their homes, but one that that almost all people have is a smartphone and mobile data.
And furthermore, in today’s world, people want everything done with just a tap on their phone’s screens. Turning on a computer, waiting for it to boot is a little too much. So making your website mobile-friendly is a must in this day and age.
Mistake #2 Bad Quality Of Product’s Images
This is another mistake you need to avoid? Why are people going to buy the products if they cannot have a clear view of them? You must always use HD images as it is driving for each and every e-commerce website.
I would further suggest you hire a photographer and have him take the images of your products. Besides the photo, the lighting, the product background, and good editing are also the aspects that you should keep in consideration.
Mistake #3 Struggle To Find The Right Product
It is heavily infuriating when you do not get to see the product you are searching for. According to Google, a website should be able to give results within 4 seconds after hitting the search button.
So your e-commerce website should give the option of product discovery. Besides just the product name, ensure that your customers are able to find the product based on their size, color, and models.
Mistake #4 Unattractive User Interface And Long Loading Time
Your e-commerce website should have a very eye-catching and eye-pleasing user interface. I would not recommend you to make it so attractive that it becomes very difficult for the customers to find the products.
Keep it simple and user-friendly. You customers should find everything at a glance and not ask for help. Another mistake is the long loading time, an average website loads in 2 seconds, and yours one should too.
Mistake #5 Not Easy To Find Support Options
Your ecommerce website design must be in line with the help and support options. After buying a product, a customer may find some fault with it and want to return it. It is up to you to ensure that support, customer service options are there on every page.
I would suggest you use the chatbox so that your customers can contact you in a matter of minutes. This will build trust, do remember that trust is the single most important thing required while conducting any sort of business.
Final Thoughts
There you go, above were the top 5 web Design Mistakes To Avoid On An Ecommerce Website. I hope you have found this article to be informative.
I am a businessman myself, and I have made these mistakes too. But your job is to learn from these mistakes and avoid repeating them.